For short film promotion, show that you understand where (on the internet ie Virgin Media Shorts BBC Films) short films are seen by audiences, reviewed in online magazines and promoted - make links to websites you have used, and also look at important film festivals where short films have their own category. There are links below to related websites dealing with short film promotion.
http://www.launchingfilms.tv/
http://www.bbc.co.uk/filmnetwork/films/category/drama/page/4
http://www.screendaily.com/reviews/
http://www.bfi.org.uk/sightandsound/
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